OVERVIEW

This module will be an introduction to evidence-based decision-making. Departing from a hands-on introduction about hypotheses and quantitative assessments, many exercises will familiarize participants with the most frequent tools to allow judgments on the success of innovations. The participants will get to know why managers need Big Data and Big Data needs them. They will dive into the difference between descriptive, predictive, and prescriptive analytics and discuss how to distinguish between good and bad analytics. They will also learn how business experiments affect good managerial decision-making.

  • LENGTH 2 full days of learning
  • FREQUENCY Once a year
  • LANGUAGE English
  • LOCATION
    • İstanbul
MODULE STARTS ON
15
March 2025
83 Days Left
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In the event that any changes are made, the revised terms and conditions shall be posted on the website immediately.

Tripple "Crown" Accredited Business School

ESMT Berlin was founded by 25 leading global companies and institutions. ESMT focuses on three main topics: leadership, innovation, and analytics. Additionally, the business school provides an interdisciplinary platform for discourse between politics, business, and academia. Besides its partnership with 41 North Business School in Istanbul, the business school is based in Berlin, Germany, with Schloss Gracht as an additional location near Cologne and a branch office in Shanghai, China. ESMT is a private business school with the right to grant PhDs and is accredited by the German state, AACSB, AMBA, EQUIS, and FIBAA.

PROGRAM DIRECTOR

Dr. Jens Weinmann is a program director at ESMT Berlin. From 2007 to 2009, he worked as a manager at the economic consultancy ESMT Competition Analysis. Jens’ research focus lies in the analysis of decision making in regulation, competition policy, and innovation, with a special interest in energy and transport. He received his PhD from London Business School in decision sciences.He has been trained in Design Thinking by Hasso Plattner Institute and by the Scrum Alliance in Scrum/Agile methodology.

DR. JENS WEINMANN

About Our Partner EMST Berlin

Leadership, Innovation, Analytics

From the heart of Europe, we create and impart new knowledge to advance business and society.ESMT develops entrepreneurial leaders who think globally and act responsibly.The research concept of ESMT, developed by the full-time faculty, sets three major research areas which pertain to a certain area of expertise: Leadership, Innovation, Analytics.

Foundation of Leading Companies

ESMT Berlin was founded by 25 leading global companies and institutions including Airbus Group, Bayer AG, Daimler AG, Deutsche Bank AG, Deutsche Lufthansa AG,, Deutsche Telekom AG, E.ON SE, GAZPROM Germania GmbH, KPMG AG, MAN SE, McKinsey & Company Inc., Robert Bosch GmbH, SAP SE, Siemens AG, The Boston Consulting Group, thyssenkrupp AG...

Triple Crown Accreditations

ESMT is a private business school with the right to grant PhDs and is accredited by the German state, AACSB, AMBA, EQUIS, and FIBAA. In partnership with 41 North Business School, ESMT is bringing its triple crown accredited education knowhow to Istanbul, EMEA & Central Asia.

Unique Global Education Network

ESMT Berlin is cooperating with 41 North Business School in Istanbul for EMEA & Central Asia. In Argentina Buenos Aires with IAE Business School; in Brazil with Saint Paul Escola de Negócios; in China with China Executive Leadership Academy in Pudong (CELAP), the Cheung Kong Graduate School of Business (CKGSB), Guanghua School of Management, Beijing University Business School; in United States with the Darden School of Business.

Awarding Responsible Leaders

The ESMT Responsible Leadership Award honors extraordinary leadership in promoting responsible business practices. It is awarded annually to an outstanding business figure who has demonstrated a deep commitment to the principles of sustainability and whose actions have inspired others. In 2011 the phenomenon Turkish Woman Leader Güler Sabancı, Chairman and Managing Director of Sabancı Holding was honoured by ESMT.

Practice-Oriented Applied Learning

All ESMT programs are practice-oriented. This means that participants profit from the current state of research being applied in business today, research that can be implemented once participants return to their organizations. Furthermore, the programs provide both the participants and their organizations with fresh perspectives and a solid network of global contacts. In addition, each program is an opportunity to promote and retain valuable personnel.

HOW YOU UPGRADE YOUR CERTIFICATE TO DIGITAL EXCELLENCE POSTGRADUATE CERTIFICATE?

The Post-graduate Certificate in Digital Excellence for CxO’s is a university- level certificate offered by 41 North Business School in partnership ESMT Berlin. To acquire this certificate, candidates have to enroll for a minimum of six program modules (12 days) spread over a period of a year. We have further divided the course of study into six tracks.

The programs have been designed – and will be led – by 41 North Business School in partnership with ESMT faculty members and 41 North’s visiting faculty, who will also advise participants throughout their studies. Programs are offered in English.

LEARNING EXPERIENCE

WHO ATTENDS?

This program is for managers that would like to understand the role of big data for their own decision making and also for their organization as a whole.

WHAT YOU LEARN?

" Data Driven Organizations" will be an introduction to evidence-based decision-making. Departing from a hands-on introduction about hypotheses and quantitative assessments, many exercises will familiarize participants with the most frequent tools to allow judgments on the success of innovations. The participants will get to know why managers need Big Data and Big Data needs them. They will dive into the difference between descriptive, predictive, and prescriptive analytics and discuss how to distinguish between good and bad analytics. They will also learn how business experiments affect good managerial decision-making.

The program will equip participants with the tools required to put Big Data to practical use and the necessary insights for leveraging analytics to increase efficiency and productivity, and seize new business opportunities.

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HOW YOU LEARN?

We have designed an experience-based program for managers from senior to top. As a result, Data Driven Organizations relies on methods specifically chosen for this group, including business cases, lectures, discussions with peers and faculty, and plenary discussions.

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TARGET GROUP

10+
Nationalities
25%
Female Participants
10
Avg. Years of Experience
35
Average Age
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